1. What are Cookies?
A cookie is a small text file that a website stores in your browser (computer, tablet or smartphone) when you visit it. Cookies are used to remember information about your visit, such as your preferred language and other configuration options, which makes your next visit easier and makes the site more useful and faster to navigate.
Cookies play a fundamental role in the technical optimization of the digital ecosystem, as without them the user experience would be significantly diminished.
2. Types of Cookies We Use
At Marketing Málaga, we only use cookies that are strictly necessary for the correct operation of the site, as well as analytical cookies to understand how users navigate:
- Technical Cookies (Necessary): These are essential for you to browse the website and use its basic functions smoothly. Without these cookies, the website could not load or function optimally.
- Performance and Analytics Cookies (Statistics): These allow us to quantify in a completely anonymous way the number of visitors and analyze how they interact with the pages. This data helps us detect speed errors, improve design usability and better allocate resources.
3. Third-Party Cookies
In some cases, we use trusted third-party tools to carry out aggregated analysis of website performance:
Specifically, we use Google Analytics, a web analytics service provided by Google, Inc. that helps us measure how users interact with our page content. Google Analytics collects anonymous information about site traffic, such as the time of the visit, whether the user has been to the site before, and what page recommended the user to visit the current website.
4. How to Manage Cookies
You have the right to decide at any time whether to accept, configure or reject the use of cookies on your device. You can change your preferences directly by configuring your web browser options:
Most browsers allow you to refuse to accept cookies, as well as delete those that have already been saved. Here are direct links to the configuration instructions for the most popular browsers on the market:
Please note that if you completely disable the use of cookies, it is possible that some sections or technical functionalities of the site may not respond with the desired fluency or behavior.
5. Policy Updates
We may update the Cookie Policy of our website based on new legislative or technical requirements, or regulations issued by the relevant Data Protection Authority. Therefore, we advise you to review this policy periodically to be fully informed about how and why we use cookies.